Wednesday, February 3, 2010

Using Mobile to Donate in Time of Need

Chris Brogan at New Marketing Labs brings Robert Collin's article and quick podcast about how "digital fundraising" is making it easier for people around the world to raise money for good causes. This is a great example of the Double Bottom Line at work.

"...a host of initiatives in digital fundraising have emerged. This 60-second podcast showcases examples of mobile giving, social network philanthropy, online gaming for charity, and canvassing through text messaging. etc."

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